Tuxera and eSOL forge partnership

Tuxera and eSOL forge partnership to bring highly reliable data management to safety-critical systems

The partnership will allow for safeguarded critical data with eMCOS® RTOS platform for eSOL’s automotive customers.

HELSINKI, Finland and TOKYO, Japan, July 27, 2021 Tuxera, a world-leader in quality-assured storage management software, and eSOL, a leading global developer of real-time embedded software solutions, announced today a strategic partnership for the automotive industry. The partnership will bring superior I/O throughput, data integrity, fail-safety, and improved storage media endurance to the data handling operations in eSOL’s eMCOS real-time operating system (RTOS). Tuxera’s reliable, high-performance Reliance® file system technology will be integrated as part of the eMCOS architecture. Through this partnership, the companies aim to deliver a quality-driven automotive platform that meets the safety-critical needs of eSOL’s customers.

A high-performance platform for a functionally safe drive

eMCOS is eSOL’s scalable RTOS for embedded systems. Distributed microkernel architecture, paired with eSOL’s proprietary semi-priority-based scheduling algorithm enables eMCOS to deliver the real-time capabilities required for critical embedded systems. In addition, the RTOS features the high performance and scalability demanded by multicore processors.

eMCOS is developed in full compliance with the ISO 26262 functional safety standard for road vehicles. Safety design standards are an increasingly important element in automotive software design, shaping the need for functionally safe operating systems like eMCOS, and for power fail-safe automotive data management provided by Tuxera.

Power fail-safe data management for an advanced RTOS

As data becomes increasingly significant in monitoring and managing vehicle safety, the requirements on data-handling solutions are more stringent than ever before. From security concerns and edge-storage limitations to flash storage lifetime and reliability – the rise of data-driven technologies continues to set new demands on automotive storage solutions, including the file system software.

The partnership allows eSOL to focus on the core development and functional safety of eMCOS, while Tuxera applies its deep expertise in storage development to manage the platform’s critical data storage needs. eMCOS will now ship with Tuxera’s Reliance file system technology built inside – featuring file system operations specifically configured and optimized to meet eMCOS’s state-of-the-art multikernel architecture.

The Tuxera Reliance file system for eMCOS is a POSIX-compliant, transactional file system that ensures data is always in a known-good state, even if an unexpected power loss or system crash were to occur. The superior power fail-safety offered by Tuxera’s file system technology was a key consideration in integrating it with eMCOS. The file system technology also features fast mount times and consistently high I/O throughput, making it an ideal match for the high-performance features of eMCOS.

Empowering cutting-edge, safe systems innovation in a thriving market

According to analyst group Mordor Intelligence(1), the Functional Safety Market is growing at its fastest rate in the Asia-Pacific region, where eSOL is headquartered. Tuxera also opened a subsidiary in Japan in 2020 to help meet the booming demand for data-driven cars and devices in the Japanese market.

“This partnership with eSOL is a critical cornerstone in our commitment to empower Japanese car makers with high-performance, fail-safe data management solutions that also meet their functional safety requirements,” says Tuukka Ahoniemi, Tuxera’s CEO. “Together, we’re making sure that software-driven vehicles can handle the massive amount of sensor data pouring into these safety-critical systems. At its roots, this partnership allows the development of even more data-driven applications for the automotive market with increased safety requirements. We’re investing into the future technology development of autonomous cars – not only within the Japanese market, but also eSOL’s global customer base.”

Today, many embedded developments in the automotive high-performance computing segment suffer from the bottlenecks of a conventional RTOS. This problem has already been solved by eSOL with its novel high-performance, scalable RTOS based on multikernel technology. Bob N. Ueyama, Executive Vice President of eSOL, concludes: "In the embedded field of mixed criticality systems, it is important to offer not only a high-performance RTOS but also the appropriate middleware. For our flagship product eMCOS, therefore, only a solution based on the Reliance established technology, which has already a proven track record, could be considered."

About eSOL

Founded in 1975 and listed on the First Section of the Tokyo Stock Exchange (TSE: 4420), eSOL is a leading global company in the fields of embedded systems and edge computing that seeks to contribute to a safer and better-connected society. eSOL's high-performance and scalable software platform products and first-class professional services, centered around its unique and patented eMCOS multikernel real-time operating system (RTOS) technology, are used worldwide in demanding embedded application fields which conform to stringent quality, safety and security standards. This includes automotive systems as well as industrial equipment, satellites, medical and digital consumer electronics. In addition to the research and development of its leading-edge products, and joint research with major manufacturers and universities, eSOL is actively engaged in AUTOSAR, Autoware and multi/many-core technology standardization activities. Learn more at: https://www.esol.com/.

* Autoware is an open source software built on ROS/ROS 2 for autonomous driving.
* eSOL, eSOL Co., Ltd., ESOL, eMCOS, EMCOS are registered trademarks or trademarks of eSOL Co., Ltd. in Japan and other countries.
* Other company or product names are trademarks or registered trademarks of their respective companies.

About Tuxera

Tuxera is the leading provider of quality-assured embedded storage management software and networking technologies. Helping people and businesses store and do more with their data, our software is at the core of phones, tablets, cars, TV sets, cameras, drones, external storage, routers, spacecraft, IoT devices, and more. We help you store your data reliably, while making file transfers fast and content easily accessible. Tuxera is also an active member of multiple industry organizations, including JEDEC, SNIA, AGL, SD Association, The Linux Foundation, and many others. Founded in 2008, Tuxera’s headquarters are located in Finland, with regional offices in China, Germany, South Korea, Japan, Taiwan, and the US. Learn more about us at http://www.tuxera.com/.

For more information, please contact:

eSOL:

Benoit Simoneau                                                                    eSOL Marketing Office
514 Media Ltd.                                                                        eSOL Co., Ltd.
benoit@514-media.com                                                         media@esol.co.jp

+44 7891 920 370

Tuxera:

VP Marketing
Tiffiny Rossi
press@tuxera.com

References

(1) https://www.mordorintelligence.com/industry-reports/functional-safety-market


Tuxera – car IVI data storage software history

A brief history of in-vehicle infotainment and car data storage

Forget the concept of cars being smartphones on wheels. Vehicles are rapidly headed toward whole “living rooms on wheels.”

Traffic updates, maps, music, movies, games, apps – these are some of the services that are already available in the in-vehicle infotainment (IVI) systems of today. But the dream car of the future will have all of this and more meaningful experiences too – like VR entertainment or fine dining.

But how do we craft those experiences? Well, it requires a helluva lot of data served up by the IVI. And whenever you have data, you also need a way to manage and store it.

The development toward data-driven IVI has been many decades in the making. Did you know that Tuxera – one of the 20 Coolest Data Management Companies – is also a part of this history? We thought it would be fun to travel back through time and see how data, storage, and car infotainment have been entwined over the years. Read on for a rundown of how this triad has evolved – and how Tuxera’s data management software grew to be a part of that story.

We’ll start off where the IVI begins – the radio!

Pre-1940s: The radio star, IVI’s early ancestor

Automotive "Storage" in 1931 – the trunk. Source: Stephen Foskett (Wikipedia User: sfoskett) GFDL , CC-BY-SA-3.0, via Wikimedia Commons.

The earliest ancestor of the IVI was the car radio, which has roots all the way back to Chevrolet in 1922! That first model was unfeasibly bulky and extremely expensive, however. Thus, we had to wait until the 1930s for the radio to become a notable part of the dashboard.

Back then, the only “data” to speak of was transmitted as music and voice carried by radio waves, and storage space strictly meant the physical space for storage – the car’s trunk.

1940s and 50s: Radio pre-sets as mechanical “data” storage

Throughout the 40s and 50s, car radios acquired physical buttons to remember your favorite radio stations. To “program” your favorite stations or “preset” them, you would activate one of the buttons, tune the radio dial to the radio frequency you like, then push in the button to “remember” the station. Every time you again pressed that button, the radio tuner would jump straight to that favorite frequency or yours. This feature represents the first way to store data – in the form of station presets – within the car, albeit through mechanical means.

Preset radio station buttons in 1950s.

I have to stop this piece for one brief moment and give MUCH RESPECT to Dr. Peter Goldmark, former Head of CBS Laboratories, who actually got a vinyl record player working inside a car in the 1950s. This led to a brief appearance of the in-car record players during that decade. Incidentally, if you own a Chrysler with one of these babies, I will definitely hit you up for a ride sometime and bring my own 45-single to play!

1960s – 1980s: The cassette tape and analog data storage era

Car casette tape deck, 1980s.

The 60s gave rise to the first widely adopted form of external analog data storage for cars – the eight-track cassette. Magnetic tape had already been in use for a few decades to store and playback audio data (also known as music). In simplest terms, data – or audio signals in this case – is stored on magnetic tape through magnetic manipulation of the tape’s oxide layer, which can be later turned into an electronic signal during playback by a tape head – and finally played through the car speakers.

Eight-tracks were large and cumbersome, however, which led to the dominance of compact cassette players in cars throughout the 70s and 80s.

What’s more, on-board navigation entered the Japanese consumer scene in 1981 through the Electro Gyro-Cator – a system developed in cooperation between Honda, Alpine, and Stanley Electric. The Electro Gyro-Cator did not use GPS satellites for navigation, rather it was an inertial navigation system with a built-in gyroscope. It had transparent map films that were illuminated on a screen and scrolled around as the car moved. That said, automotive navigation technology was very expensive (in the Electro Gyro-Cator’s case it cost a quarter of the car’s total value!), and thus took a couple decades to be simplified and integrated into consumer cars.

1990s: CD was king and digital data gained a foothold

By the 90s, digital data made its way into cars on compact discs (CDs). CD-players became an integrated part of the car, or at very least one of the most highly prized after-market additions. That’s because the CD was very light and portable, so it became very easy to take your music everywhere.

CDs are made to store data along a track by etching microscopic “pits” along the surface, and gaps in between the pits. As the CD spins, a finely tuned laser is beamed over the surface, reflecting light back at a reading sensor.

1990s car CD player.

The reflected light changes depending on whether the laser is hitting a gap or a pit, thus forming the familiar 0s and 1s of the binary data-system.

Even though CDs were small and light, they still required physical space to store in cars. As an aside: they were often a target of car thieves as well, if you had any sign that your car could be carrying a treasure trove of CDs.

In addition to the CD player, GPS navigation and backup cameras were popular after-market accessories that became fundamental components – setting the foundation for the IVI as we know it today. The end of this era also brought the first head units that played MP3s, while high-end autos shipped with DVD players.

2000s: IVI as we know it was born with Generation Z!

2000s car head unit with CD, MP3 player, and radio. Source: Wikipedia User Zoidy, Public Domain.

The first true IVI systems as we might recognize them emerged in the early 2000s. These early head units had touchscreens to play your music, and served up GPS navigation assistance. The interfaces were simple – often created in-house by the suppliers responsible for building and integrating the IVI.

The first hard drives also shipped inside cars to store data needed for navigation or other data needed by the IVI.

By 2006, USB slots made their appearance in cars, which could be used to transfer data, music, videos, or maps from USB flash drives to the IVI. Bluetooth connectivity also came into demand to allow you to take calls, and eventually for streaming music from your smartphone.

These two monumental feature developments for IVI – portable data connectivity and Bluetooth – allowed you as the driver to bring whatever data or media you wanted into your vehicle.

Another landmark moment in the history of IVI during this decade was the formation of the GENIVI Alliance in 2009. The alliance was a cooperative effort by many of the large carmakers, suppliers, chipset makers, and automotive electronics vendors. This cooperation was originally aimed at driving the widespread adoption of an open-source development platform for IVI. The ultimate dream of such a collective would be to effortlessly and seamlessly deliver a plethora of services and entertainment to your vehicles – no matter what type of car you drive.

2010s: The “bring your own data” years peak

By 2010, USB and also SD card ports were already commonplace in most major car brands. Media and data were brought into the car on these forms of portable flash media. At the same time, IVIs were also getting more complex. The IVI did a lot more things for you on top of music playback – running basic entertainment apps, navigation, indoor climate controls, and facilitating handsfree phone use. To do all these neat new things, the IVI needed built-in, embedded flash media (such as eMMC) to support internal storage of the IVI’s operating system, the built-in app storage, and map data.

Car IVI and dashboard 2010s.

Some IVIs had two different built-in storage media: an embedded storage chip like eMMC, and an embedded SD card (which could only be removed by a service professional) to store data like maps. And remember, because this was the age of portable data, the IVI also needed to support data transfer between the IVI system and the portable storage.

Especially in the early years of this decade, USB sticks and SD cards were mostly formatted with the FAT file system. The problem with FAT is that you could only store files up to 4 GB in size, and as digital media became more prevalent and of higher quality, file sizes continued to grow. While that’s not an issue for most music files, it started becoming a problem very quickly for map file size. Not to mention, many people wanted to use the same USB sticks or SD cards in their home computers, their set-top boxes and TVs, and bring them back into the car – so they were storing not only music, but also large video files on these same removable storages. The NTFS file system and later exFAT could support these larger files, so the IVIs had to have internal software to support more file systems beyond FAT.

This is also the age where various storage-related problems started to show up inside your cars – a laggy or unresponsive interface when you searched through your music files, slow IVI boot up time when you started your car, corrupt or missing music and map files, bricked USB and SD cards, or worse – the IVI no longer booted.

Now enter our hidden hero – data storage management software – to handle and manage all these new IVI data needs and storage problems! In 2010, Tuxera’s file systems became available in selected IVIs. Back then, our solutions focused on making it easy to plug in your SD cards and USB sticks into the car’s entertainment system, and for data (such as music) to transfer freely between the storage devices and the car. We call this “interoperability.”

Since then, Tuxera’s interoperable file system implementations – Microsoft exFAT by Tuxera, Microsoft FAT by Tuxera, Tuxera HFS+, and Microsoft NTFS by Tuxera – have been built in to the IVI systems of over 150 million cars, covering all the major car makers around the globe. These file systems are working behind the scenes to make sure your music and media are always there when you want them, and your IVI interface feels fast and smooth even years later, helping you get the best out of your ride. What’s more, Tuxera’s own embedded file system, Reliance Nitro, and flash management software, FlashFX Tera, also began shipping in car infotainment systems to improve boot time and solve issues with degrading lifetime of IVI flash storage.

HANDPICKED RELATED CONTENT

Read how we’ve helped some of our IVI supplier customers with their storage needs: Alpine, Desay, e.solutions, and Yura.


2020s and beyond: Proceed with caution – more IVI data challenges ahead

Car IVI touchscreen of the 2020s

Skipping ahead to the present and toward the future – the connected car must reliably handle, store, and process data from a variety of sources. Built-in apps stream real-time traffic data, music, and high-quality video. 3D navigation is gaining momentum, over-the-air updates bring new services and software features, in-vehicle stores are gaining traction, and a variety of sensors record data about the car and its surroundings.

All these applications running at once place heavy demands on the car’s flash-based storage. And at the same time the car is increasingly transforming into a very sophisticated supercomputer on wheels, processing massive amounts of data. The architecture inside the connected car is moving away from myriads of control units separately controlling each system, and instead toward centralized control units with shared internal storage housing all the needed data.

HANDPICKED RELATED CONTENT

Want to know more about the automotive storage challenges that lay ahead as the need for data-driven applications grow? Check out our whitepaper: Challenges of Tomorrow’s Data Storage Integrity in Automotive and IOT Projects.

Final thoughts

Automakers and consumers expect that these internal systems will last for the lifetime of the car, from 10 to 20 years. Unfortunately, these expectations are offset by the lifetime of flash memory, which is limited by the number of data write cycles. The inherent way that flash memory works requires erasing and rewriting significantly more memory blocks than is actually needed to write the new data. This unfortunate but expected wear-out of flash storage media is something we’re helping car makers and automotive suppliers tackle.

That’s why we have IVI embedded storage software that offers flash performance and lifetime optimizations including faster and more efficient data management operations. We also have very strong partnerships with leading automotive flash vendors, chipset makers, and software companies, which makes it possible for us to continually improve these optimizations. Automotive infotainment systems powered by our software are better equipped to keep up with consumer expectations: more apps, more sensors assisting the drive, and more streaming data – more of the things to make your ride a bit more fun.


Car makers and Tier-1 suppliers – find out how our data storage software makes automotive infotainment systems faster, more responsive, and more durable.

SEE TUXERA IVI STORAGE SOLUTIONS

Tuxera and Puli Space technolgies

Tuxera and Puli Space Technologies set to touch down on the Moon in 2022 aboard Peregrine Lander

The Finnish tech company has provided financial and technical support to Hungarian Team Puli in their successful efforts to send the first Hungarian payload to the Moon.

HELSINKI, Finland and BUDAPEST, Hungary, June 07, 2021 [UPDATED July 8, 2021] – Tuxera, a world-leader in quality-assured storage management and networking software, announced a sponsorship of Puli Space Technologies’ efforts to take a monumental time capsule plaque to the Moon. Puli Space Technologies’ project, “Memory of Mankind (MoM) on the Moon” is one of 25 planned payloads aboard Astrobotic’s Peregrine Mission One (PM1). The Peregrine Lander is targeted for launch with United Launch Alliance’s (ULA) Vulcan Rocket in 2022 under NASA’s Artemis program, Commercial Lunar Payload Services (CLPS).

Memory of Mankind on the Moon launching in 2022

Puli Space Technology’s payload launches on Peregrine Lander in 2022, taking Tuxera to the Moon. Image credit: Astrobotic Technology Inc.

Hungarian-based Puli Space Technologies was founded in 2010 to launch on Google Lunar XPRIZE (GLXP), the world’s highest-paying technology competition. Tuxera’s founder and CTO, Szabolcs Szakacsits, a native of Hungary, spearheaded a technical and financial sponsorship to the Puli team beginning in 2014. Although Google’s prize conditions were not met by any team – and thus went unclaimed – Puli Space continued its mission to represent the nation of Hungary on the Moon. In 2016, Puli and Astrobotic Technology announced that Team Puli would have a unique payload carried to the moon on Astrobotic’s Peregrine Lander.

The historic “Memory of Mankind (MoM) on the Moon” venture from Puli Space Technologies will bring a lasting archive of imagery, news editorials, books, personal texts from the people of Earth to the moon on a special aluminum alloy plaque – including a brief statement from Tuxera. The plaque, which is resistant to lunar conditions, is an innovative means to store data in physical form. Its microfilm-like content is laser-etched into the surface and can hold millions of characters of text, all readable with a 10x magnifier. According to Team Puli, it represents a unique cultural and social imprint of the early 2020s that will be preserved for tens of thousands of years. The “Memory of Mankind (MoM) on the Moon” plaque will remain along with the Peregrine Lander, on the Moon’s Lacus Mortis basaltic plain.

Puli’s “Memory of Mankind (MoM) on the Moon” is part of the Earth-bound time capsule called Memory of Mankind (MoM). The texts that will travel on the Peregrine Lander are also placed here on Earth deep within the famous 7,000-year-old World Heritage Salt Mine in Hallstatt, Austria. The goal of MoM is to preserve as much information as possible from the culture of humanity for the future.

Countdown for 2023 Puli Lunar Water Snooper mission already ticking

The “Memory of Mankind (MoM) on the Moon” is not the stopping point for Puli Space Technologies, however. In July 2020, Team Puli took first prize in NASA’s “Honey, I Shrunk the NASA Payload! The Sequel” challenge. The resulting miniaturized water ice detector from this challenge, the Puli Lunar Water Snooper (PLWS), will help NASA explore the Moon through its Artemis program.

“We’ve designed a very lightweight, low-cost micro-detector that is able to ‘sniff’ for hydrogen-bearing volatiles, including water ice,” says Tibor Pacher, Puli Space’s founder and CEO. “One of our major goals is to look for resources that can be used in-situ on the Moon. If our detector can figure out how much water ice is on the Moon, then it could potentially be harvested in the future for drinking water or to synthesize rocket fuel on the Moon.” The team is currently working on the PLWS as a payload for a mission slated for 2023, and continues its efforts to develop its own rover for future water ice prospecting missions.

PLWS lunar rover testing on Earth.
Terrestrial testing for PLWS project. Image © OeWF Claudia Stix, photographer.

As for Tuxera’s part, the company will continue to support Puli Space in its endeavors to the Moon both financially and through technical know-how. “We’re extremely excited to be helping Team Puli in their monumental work with Moon exploration,” says Szabolcs Szakacsits, founder and CTO of Tuxera. “We understand the harsh conditions such as extreme cold and radiation, which make data storage and processing more challenging in space. Tuxera already has file systems and flash management software at work in the International Space Station. We have also worked with a number of aerospace contractors in North America and Europe, so we’re fully ready to help Puli in their mission to the Moon.”

About Puli Space

Budapest-based Puli Space Technologies is a dedicated team of Hungarian professionals and space enthusiasts, named after the Puli, a dog-breed long used by shepherds for the protection and guidance of livestock in Hungary. Pulis are revered for their extraordinary intelligence, obedience, and playful temperament. Team Puli was an official Google Lunar XPRIZE contestant, and concentrates on the development of an affordable lightweight planetary rover platform, with unique mobility capabilities carrying payloads, as well as payload instruments, which can survive the harsh lunar environment, explore lunar resources and support In-Situ Resource Utilization (ISRU) on the Moon. We keep a close look on down-to-earth applications like landmine detection. We will also catapult Hungary to the Moon.

With our unique wheel-leg (wheg) based mobility concept, Puli’s robust and simple rover design is capable of negotiating rough terrains under extreme conditions. The team tested this design successfully in various Lunar Analogue Sites in the Moroccan desert, on the slopes of the Mauna Kea volcano in Hawaii and on a rock glacier in the Alps. Puli Space also considers it a top priority to promote scientific thinking and to encourage students in choosing a career in science.

About Tuxera

Tuxera is the leading provider of quality-assured embedded storage management software and networking technologies. Helping people and businesses store and do more with their data, our software is at the core of phones, tablets, cars, TV sets, cameras, drones, external storage, routers, spacecraft, IoT devices, and more. We help you store your data reliably, while making file transfers fast and content easily accessible. Tuxera is also an active member of multiple industry organizations, including JEDEC, SNIA, AGL, SD Association, The Linux Foundation, and many others. Founded in 2008, Tuxera’s headquarters are located in Finland, with regional offices in China, Germany, South Korea, Japan, Taiwan, and the US.

For more information, please contact:
VP Marketing, Tuxera
Tiffiny Rossi
press@tuxera.com

Feature image (at top) by NASA on Unsplash


Tuxera recognized among CRN Storage 100 2021

Tuxera recognized as one of the “20 Coolest Data Management Companies” in CRN Storage 100 2021 list

The achievement highlights the company’s pioneering contributions to global data storage management.

HELSINKI, Finland, April 28, 2021Tuxera, a world-leader in quality-assured storage management and enterprise network storage software, announced the company landed on the CRN Storage 100 2021 list, published by The Channel Co. in CRN magazine, April 12, 2021. According to CRN, the Storage 100 list “highlights the best, brightest, and most innovative providers of storage technology for solution providers.” Tuxera is named among the “20 Coolest Data Management Companies”, a complementary list to the main CRN Storage 2021 list. The company appears alongside prominent players in the data management solutions arena, including Snowflake, Veeam, Veritas Technologies, and others.

Meeting the world’s data storage needs through innovative solutions

CRN notes that the 100 storage solutions vendors featured in their 2021 selection are among the most innovative providers of storage technology used in enterprise deployments, from traditional on-premises to full-on cloud. Further, the list “recognizes the need solution providers have for finding the right storage infrastructure for each customer based on its own need for performance, flexibility and costs.

This recognition comes in context of Tuxera’s numerous contributions to data storage management technology over the past year, with prominent advances in automotive and enterprise network storage. From 2020-2021, the company’s most notable contributions include:

  • Tuxera was granted five new US patents, most notably for novel methods of ensuring fail-safety at a file system level.
  • The company was the first to bring SMB compression to Linux through its network file-sharing product, Fusion File Share by Tuxera. This feature enables the compression of files inline during transfer over a network, significantly reducing bandwidth and file transfer time for enterprises using Linux.
  • Groundbreaking file system traversal technology was developed for Tuxera’s commercial-grade NTFS file system implementation, providing three times faster speed-performance to AWS servers for Orca Security’s multi-cloud security platform. This feature is currently being adapted to bring performance boosts to other enterprise use cases.
  • Tuxera invested heavily into high-performance, flash-aware file system development efforts, specifically targeted at the automotive domain. In this industry, the requirements for both data performance and specifically data reliability are growing significantly in magnitude due to software-defined vehicles.
  • The company also put hefty investments into flash storage testing for Tuxera’s customers, simulating specific use cases and workload conditions. This enabled the company to focus its research and development into optimizing their storage solutions, specifically toward industry-specific requirements.

In 2020, the company also established an official Japanese subsidiary, Tuxera Japan KK, to support the accelerating data storage needs for the Japanese market. Additionally, in 2019, the company acquired Datalight, a forerunner in data storage management solutions, to create the most comprehensive portfolio of storage management solutions on the market. The companies devoted significant effort from 2019-2020 into consolidating their entire global operations under the unified brand, Tuxera.

Strategic focus on storage industry leadership 

“We’re honored to be recognized alongside these great companies – and very proud to see our strategic focus on storage industry leadership is starting to show to the outside world,” says Tuukka Ahoniemi, Tuxera CEO. “The value of user data for businesses is priceless, and getting recognized for our mission to enable people and business to ‘store and do more with their data’ is really energizing.”

Tuxera’s promise is to deliver reliable storage management solutions for a data-driven world. The company is committed to helping its customers store, safeguard, and manage their critical data. Tuxera’s strong reputation in the storage industry is built on this assurance.

About Tuxera

Tuxera is the leading provider of quality-assured embedded storage management software and networking technologies. Helping people and businesses store and do more with their data, our software is at the core of phones, tablets, cars, TV sets, cameras, drones, external storage, routers, spacecraft, IoT devices, and more. We help you store your data reliably, while making file transfers fast and content easily accessible. Tuxera is also an active member of multiple industry organizations, including JEDEC, SNIA, AGL, SD Association, The Linux Foundation, and many others. Founded in 2008, Tuxera’s headquarters are located in Finland, with regional offices in China, Germany, South Korea, Japan, Taiwan, and the US. Learn more about us at www.tuxera.com.

For more information, please contact:
VP Marketing, Tuxera
Tiffiny Rossi
press@tuxera.com


Find out more about Tuxera’s cool data storage management software

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Orca Security adopts Tuxera's NTFS file system implementation into cloud security platform

Orca Security chooses Tuxera’s file system software for their enterprise multi-cloud security platform

Orca Security – Tuxera enterprise customersTuxera’s file system software helps cloud security innovation leader achieve exceptional performance in accessing files on cloud servers.

 

HELSINKI, Finland, April 13, 2021Tuxera, a world-leader in quality-assured storage management and networking software, announced that Orca Security, the cloud security innovation leader, has adopted Tuxera’s file system implementation as part of their cutting-edge cloud security platform. Orca Security provides cloud-wide, workload-deep security and compliance across multiple cloud platforms. Microsoft NTFS by Tuxera was adopted by Orca Security for its sustained and consistently high performance and proven use as in other enterprise storage applications.

Bringing visibility to security over multiple cloud servers

Orca Security provides workload-deep security – including VMs, containers, and serverless workloads – across AWS, Microsoft Azure, and Google Cloud Platform. Orca Security’s patent-pending SideScanning™ technology is the only cloud security solution that identifies security risks without the use of agents, scanners, or any code running in the customer’s environment. Their platform brings complete visibility into the security of workloads and cloud configurations, detecting vulnerabilities, malware, misconfigurations, lateral movement risk, weak and leaked passwords, and unsecured PII.

The company serves customers across a broad spectrum of industries including financial services, media and entertainment, CPG, manufacturing, cloud, mid-market, and enterprise customers across all geographic regions. Because their platform accesses data from multiple clients and multiple servers, rapid data handling and consistent performance is paramount in ensuring high levels of customer satisfaction. Additionally, any technologies integrated with the Orca Security platform must also have rigorous control over data integrity, thus ensuring data security.

High throughput essential in ensuring enterprise customer satisfaction

Initially, the Orca Security platform relied on an alternative NTFS file system implementation to read, mount, and create disk snapshots from NTFS volumes. For volumes created from snapshots, the storage blocks must be pulled down from the cloud provider and written to the volume before they are accessible. This preliminary action takes time and can cause a significant increase in the latency of I/O operations the first time each block is accessed. In fact, the first consecutive read operations performed on a block can be five to ten times slower. The optimal volume performance is achieved after all blocks have been downloaded and written to the volume.

With their original NTFS file system implementation, Orca experienced poor performance. The company then turned to Tuxera for storage management expertise, aiming to get better performance.

“At Orca, we use cloud disk snapshots and provide forensic-level visibility inside of every virtual machine. Crawling and storage optimizations available in Microsoft NTFS by Tuxera provide the speed we need to deliver customers a complete view of their multi-cloud estate in minutes,” says Gil Geron co-founder and chief product officer at Orca Security. “Tuxera’s expertise in high-performing, fail-safe file systems and enterprise-grade storage software help us achieve a competitive edge in the market.”

Tuxera’s software enables optimal speeds for enterprise workloads 

Using Microsoft NTFS by Tuxera, the platform was able to achieve up to three times faster performance on average, solving the Orca Security platform speed-performance issues to AWS servers. “We’re very excited to work with the innovation leader in cloud security. Orca Security has an outstanding reputation backed by numerous success stories,” says Heinrich von Keler, Director of Enterprise Solutions at Tuxera. “Tuxera is proud to be integrated into such an innovative platform, ensuring the highest possible performance between the block level and cloud servers.”

Multi-cloud enterprise services adoption rapidly growing

This customer case comes in context of the booming adoption of cloud services by businesses and enterprises around the globe. World-leading research company Gartner predicts that by 2024, 14.2% of global enterprise IT spending will be dedicated to cloud services. This trend is increasingly pointing towards adoption of a multi-cloud strategy. In Flexera’s 2020 State of The Cloud Report, 93% of companies reported using a multi-cloud strategy. This trend is compounded by some of the challenges companies have in adopting cloud services, with some 66% of companies identifying security as the biggest challenge for cloud adoption.

Orca Security chooses Tuxera's file system software

About Orca Security

Orca Security, the cloud security innovation leader, provides cloud-wide, workload-deep security and compliance for AWS, Azure, and GCP – without the gaps in coverage, alert fatigue, and operational costs of agents.

Unlike competing tools that operate in silos, Orca treats your cloud as an interconnected web of assets, prioritizing risk based on the severity of the underlying security issue combined with environmental context, including its accessibility and potential damage to the business. This does away with thousands of meaningless security alerts to provide just the critical few that matter, along with their precise path to remediation.

Find critical attack vectors before your adversaries without having to cobble together disparate tools for cloud security posture management, compliance assessments, and workload and data protection. Delivered as SaaS, Orca Security’s patent-pending SideScanning™ technology reads your cloud configuration and workloads’ runtime block storage out-of-band, detecting vulnerabilities, malware, misconfigurations, lateral movement risk, weak and leaked passwords, and unsecured PII. SideScanning™ covers all your workloads – VMs, containers, and serverless.

Orca Security deploys in minutes – not months – because no code runs within your cloud environment. With Orca, there are no overlooked assets, no DevOps headaches, and no performance hits on live environments.

Connect your first cloud account in minutes and see for yourself. Visit https://orca.security

About Tuxera

Tuxera is the leading provider of quality-assured embedded storage management software and networking technologies. Helping people and businesses store and do more with their data, our software is at the core of phones, tablets, cars, TV sets, cameras, drones, external storage, routers, spacecraft, IoT devices, and more. We help you store your data reliably, while making file transfers fast and content easily accessible. Tuxera is also an active member of multiple industry organizations, including JEDEC, SNIA, AGL, SD Association, The Linux Foundation, and many others. Founded in 2008, Tuxera’s headquarters are located in Finland, with regional offices in China, Germany, South Korea, Japan, Taiwan, and the US.

Let us help solve your storage challenges. Learn more about us at www.tuxera.com

For more information, please contact:
VP Marketing, Tuxera
Tiffiny Rossi
press@tuxera.com

References:

  1. Gartner Forecasts Worldwide Public Cloud End-User Spending to Grow 18% in 2021, Accessed March 5, 2021: https://www.gartner.com/en/newsroom/press-releases/2020-11-17-gartner-forecasts-worldwide-public-cloud-end-user-spending-to-grow-18-percent-in-2021
  2. Flexera 2020 State of The Cloud Report, Accessed March 5, 2021: https://info.flexera.com/SLO-CM-REPORT-State-of-the-Cloud-2020
  3. Cloud Vision 2020: The Future of the Cloud A Survey of Industry Influencers, LogicMonitor, Accessed March 5, 2021: https://www.logicmonitor.com/wp-content/uploads/2017/12/LogicMonitor-Cloud-2020-The-Future-of-the-Cloud.pdf

Embedded technology – Tuxera

2021 trends in embedded tech – data, AI, and vision tech abound

Embedded World 2021 revealed much about what’s shaping the embedded realm in general, and specifically industrial IoT systems design and development – with vision technology, AI, and data-driven applications leading the way.

Tuxera approached the Embedded World 2021 conference with a focus on reliability challenges faced by industrial IoT systems designers. While the convenience of moving from talk to talk in just a few clicks was handy, the real gems of the event were, of course, the fascinating topics covered at the conference. Some exciting trends that are heavily influencing the embedded realm now revolve around the booming adoption of vision technologies, as well as artificial intelligence in industrial applications. Read on as I go into a little more detail about these trends.

Vision technologies

One of the fascinating trends discussed in detail at the conference was around industrial vision systems. Machine vision is used, for example, to bring image-based, automated methods into industrial applications such as quality analysis and inspection activities, or for steering robots.

Machine vision is a sharply growing area of embedded technology. According to Research and Market, the industrial machine vision market is growing at a rate of 7.61% (CAGR) between 2017 and 2023. Companies are, of course, adopting these technologies for a competitive edge – but also for cost-savings and risk management measures. It goes without saying that these applications also involve a lot of real-time processing of data.

Artificial Intelligence

Another major talking point was artificial intelligence used in industrial applications – and that’s hardly surprising. According to Fortune Business Insights, AI in manufacturing market is projected to grow at a rate of 24.2% by 2027. AI is used to make automation more efficient and more precise, though it’s also used in, for example, predictive maintenance. Machine learning can be used to detect signals when equipment would start to wear and then “call in” for maintenance work before any operations are critically impacted. And – no surprise again – these applications also require real-time processing of data.

Data, everywhere

One thing on everyone’s lips was the amount of data being generated by embedded industrial use cases, mirroring the data-driven trend in pretty much every other sector in the world. An interesting topic that came up in one roundtable I attended was not around “making all the data”, but conversely, “reducing all the data”. And by that we mean techniques that can decrease the amount of data that would need to be processed, stored, or sent to the cloud. One such means includes using AI to focus on areas of data collection that are significant to the operation in question. Take – for example – facial recognition technology. This is one way to reduce data: if faces are the important data we need, then data capture should only focus on faces and immediate surroundings (and not say, the entire factory floor behind them).

Yet another topic we discussed in this data reduction round table was compression – both compressing the amount of data to be stored or processed, but also compressing it before sending to the cloud. I found that point significant when thinking of compression on a file system level, or also during network transfer – as with Fusion File Share by Tuxera (our advanced SMB file-sharing implementation).

Final thoughts

Along with the interesting trends in embedded industrial IoT, were the engaging talks and roundtables held by various companies. Many of the interesting and well attended ones involved several firms, along with customers, partners, and suppliers discussing specific topics in detail. However, nothing can truly replace the ability to wander the exhibition hall, see all the bling messages and screens and faces eager to tell you about their products. A fully digital Embedded World wasn’t perfect, though despite a few hiccups, we were happy to participate. And we definitely want to return to the exhibition and conference floor to learn more about embedded technology trends in 2022.


Hot off the presses: Tuxera’s Embedded World 2021 whitepaper – Keep device data safe with secure erase

If you attended Embedded World 2021, then you perhaps had the opportunity to hear Thom Denholm, our Technical Product Manager, talk about data sanitization techniques for embedded device data security. If you didn’t make it to his talk – no worries! Thom’s whitepaper, linked below, delves into more detail and complexity on his presentation topic. As a quick teaser of what this whitepaper is all about, here is the abstract:

Removing data securely from flash media is more challenging than older magnetic designs. The software and firmware must work in unison to provide secure solutions that are increasingly in demand. In this paper, we detail the secure interface from the application to the media and point out the possible pitfalls along the way.

Download Tuxera’s Embedded World 2021 whitepaper: Keep device data safe with secure erase

GET WHITEPAPER

Connected cars literally take us close to the edge

The connected car easily conjures up topics like 5G, V2X, and the cloud. It’s certainly enchanting – all the amazing services the cloud and high-speed wireless connectivity will bring to our cars in the coming years. But the down-to-earth reality is the mission-critical handling and processing of data will be done inside the car itself.

The noble edge may lack glamor, but certainly not relevance

Opposite of cloud computing, data processing and analysis that happens near where the data is collected is called “edge computing.” It’s hard to get people excited about edge computing – it’s just what we’re used to. Moreover, only a few years ago the jury was still out about the importance of edge computing in the IoT era. Today, its role is strong and clear, especially when it comes to the connected car. As venture capitalist Peter Levine explained to CIO Magazine, “the driverless car, whose 200-plus CPUs effectively make it a “data center on wheels,” is a prime example of an edge device whose computing capabilities must be self-contained.”

Levine further explained that an autonomous vehicle that relied too heavily on data from the cloud could run through stop signs and crash because of latency issues. And, as SanDisk’s Martin Booth reminds us, a connected car is not truly connected at all times, nor is the connection always optimal. While latency issues are expected to decrease over the coming years – especially with advancements in 5G technology – experts don’t feel it’s feasible to push all connected-car data to the cloud.

This point was driven home by Dan Gittleman, CEO of Xevo – a company specialized in data-driven automotive solutions. At his event talk, Gittleman said, “Think about it, there are hundreds of millions of cars and each car can have hundreds of sensors in there. It’s just not possible to get all this data to the cloud.” And, according to Gartner, “all this data” may have already reached over 280 million gigabytes annually.

Gittleman added that a lot of this data needs to be processed on the cars themselves – at the edge. There, the system can decide what data needs to be pushed to the cloud, what data needs to stay in the car for immediate action, and even what data can be tossed away entirely.

Connected cars need fast local storage solutions

On a whole, connected car data, and the business models emerging from it, could be worth $1.5 trillion by 2030 according to a 2016 report from McKinsey&Company. This is a valuable commodity to preserve – which places greater focus on onboard data handling and storage solutions. According to SanDisk’s Martin Booth, advanced autonomous vehicles may soon need edge storage capacities of one terabyte or higher.

Advancements in flash memory technology allow us to record the massive amounts of data pouring into the connected car at very fast speeds. But that also requires ultra-fast data storage software that can reliably handle multitudes of simultaneous data streams. Together, the storage hardware and software work to preserve the integrity of all the valuable data moving through and stored inside the connected car.

Final thoughts

While all eyes are turned toward the cloud, the not-so-lofty reality is that local means of handling, processing, and storing data in connected cars are not losing relevance. Into the foreseeable future, technologies that support edge computing, including onboard sensors and edge storage solutions, are only going to play an increasing role. And for us at Tuxera, we’re happy to be right there – at the edge, close to the data.


Car makers and Tier-1 suppliers – see how we can make your edge data handling and storage faster and fail-safe.

TUXERA AUTOMOTIVE SOLUTIONS

Tuxera – Will VR change the way we love?

Will VR change the way we love?

Once upon a time in 2016, I visited Nokia’s exhibit at Slush (Helsinki’s annual startup and tech event). At the booth, they showcased a music video that was filmed using their OZO VR camera. Although I had tried VR games, this music experience took me to a very different emotional place. The video placed you as a voyeur to a young couple falling in love. If you have a VR headset, you can watch the video featuring the music of OneRepublic here.

That experience left a lasting impression on me.

Standing close to the young couple, I found myself misty-eyed as their story unfolded around me. This immersive, emotional experience made me wonder – will VR change the way we love?

What the experts say about love and technology

At first thought, it’s easy to wander directly to the dystopian extreme of love and VR. That is, a person falls in love with an artificial intelligence, then never wants to leave the VR environment again. But as science and technology journalist, Jacob Ward, reminds us:

“Connecting to our own world and not to a made up one may be the real promise of virtual reality.”

Modern courtship is typically a “slow burn”

Biological Anthropologist Helen Fisher assures us that technology is not changing the type of person you’ll love or how you’ll feel love. But Fisher does note that technology is making an impact on how we court, or how we meet and pursue others romantically.

Take matchmaking sites, for example. Fisher – who is also match.com’s science advisor – explains that people experience cognitive overload on these sites, simply because there are too many choices. And when that happens, they just can’t decide who is “Mr., Mrs., or Mx. Right” – at least not after a long processes of considering their options. Coupled with fears of divorce, what we’re seeing today is a new form of courtship Fisher calls “slow love.” The pre-commitment stage before marriage is now much longer than ever before, and technology in the form of websites, chats, social media, and dating apps has played at least some part in supporting this new model of courtship.

Love and VR

So what happens if we carry Fisher’s discussion about love and technology over into VR space? VR technology will probably make it easier to find people to love. It may even have the potential for weeding people out before you even make it to the “slow love” stage.

Going back to my experience at Slush 2016 – a company called Texel was offering full-body 3D scans as a booth giveaway. Here’s what mine looks looks like:

It’s not long before it’s commonplace on dating sites to upload such 3D-scans, then animate them through body hardware so you can “pre-meet” people in a virtual environment. Instead of exchanging messages and reading profile after profile, you could just specify to meet people with certain interests in a VR cafe – all while your physical body stays at home in your pajamas. Want to have your first date on Mars? Why not? Using your virtual avatar, you could meet others and talk over a steaming cup of virtual joe in Martian gravity. And if things work out, you could move on to meeting each other physically in real life. If not, well, your VR experience saved you the hassle of getting dressed up for a fancy dinner.

In fact, the 2017 show “Virtually Dating” was built around this very premise.

Final thoughts

Based on Fisher’s stance on love and technology, there’s no reason to suggest that VR will change how we feel love or even the type of person we will love. But it will change the way we meet, court, and share experiences with others. For all you lovebirds out there, take comfort in what Fisher has to say:

“…love and attachment will prevail, technology cannot change it.”


Did you know?

Tuxera has high-performance file system software precision-engineered to tackle the storage challenges associated with VR equipment. Take a closer look on our solutions pages!

Storage management for consumer electronics

Tuxera first to bring SMB compression feature to Linux environments

The new feature enables enterprises and storage-hosting providers to transfer files over networks with far greater speed, throughput, and less time than before.

HELSINKI, Finland, November 25, 2020 – Tuxera, a world-leader in quality-assured storage management and networking software, announced that the company’s SMB server implementation, Fusion File Share by Tuxera, now offers transparent compression to platforms outside of Microsoft Windows. Compression is being rapidly and widely adopted in the storage industry as a feature in memory hardware, file system implementations, and also networking protocols such as Microsoft’s server messaging block technology (SMB). The ability to compress files inline during transfer can significantly reduce bandwidth and transfer time. Microsoft released the transparent compression feature to their SMB protocol specification in early 2019. However, Tuxera is the first to implement SMB compression outside of Microsoft Windows, bringing this highly in-demand feature to Linux environments in enterprises around the world.

Remote working, virtualization, and large datasets burden networks

SMB is a ubiquitously used protocol for sharing files over a network. Migrating or copying large or many files over networks, including virtual private networks (VPNs), can place serious strains on network performance, cause bottlenecks, and take valuable time to wait for the transfers to complete.

Remote working, data-driven applications with huge volumes of data, and the growing use of virtualization technologies are all placing enormous demands on networks around the globe. This is especially challenging for organizations or hosting-solution vendors that transfer data over long distances with many remote locations and in potentially high-latency conditions. The ability to do inline compression during data transfers using the SMB protocol will substantially alleviate these challenges. The feature is especially beneficial when moving large files or big data over networks – such as virtual machine images, raw media files, devops, engineering, and life science data, or other applications with large files.

Compression is a “game-changer” to SMB protocol development

In March 2020, Microsoft Principal Program Manager Ned Pyle, called compression a “game changer” for SMB. Additionally, he presented the feature as “long-awaited” – with substantially less network congestion, low CPU usage, and drastically reduced file transfer time.

“We’re really excited to be the first to deliver SMB compression to enterprise customers,” says Heinrich von Keler, Director of Enterprise Solutions at Tuxera. “Windows is a dominant force in the market, though the enterprise world is heavily reliant on Linux as well and is adopting Linux at an exceeding rate. By bringing SMB compression to Linux, we can open up entirely new use cases for enterprise customers – especially for hosted storage and software-defined storage vendors. Operations that were typically done through other protocols can now be done in a cost-saving, time-saving manner using the widely-adopted SMB protocol instead.”

Optimization and virtualization are two main use cases for compression

“SMB compression is best put to use when network conditions are not optimal, or higher overall system efficiency is required, or hardware and power cost saving is a major factor. If the network is a bottleneck, then compression can speed up file transfers and reduce waiting time. After compression, there is less data during the transfer over the network,” says Szabolcs Szakacsits, CTO of Tuxera.

“This feature is also highly useful in Microsoft Hyper-V or virtual environments, where there are large disk images containing lots of repeated byte patterns. Those repeating bytes are easy to compress and can be moved rapidly over the network. So very large containers or disk images used by virtual machines can be migrated to another server with minimal downtime in between.”

Tests reveal that Fusion File Share by Tuxera performs compression on par with Microsoft’s implementation, with transfer speed-ups between 30 – 300% and network bandwidth savings between 20 – 70%, depending on the data pattern.

More data, more Microsoft, and more virtualization bring SMB to center stage

Tuxera’s implementation of the SMB compression feature comes in context of a recent report from the International Data Corporation (IDC) on the state of the Global Datasphere. IDC estimates the world will create, capture, copy, and consume 59 zettabytes (ZB) of data in 2020. This number will continue to grow rapidly, as the world will create more than three times the data over the next five years than in the previous five. Moreover, the IDC notes that the growth of the Global DataSphere is driven more by data consumed and analyzed, rather than data created. This particular insight ties in closely with the sharing of data and files over networks for multiple users and applications, which is the main use for the SMB protocol.

Concurrently, Microsoft solutions, where the SMB protocol was born, are becoming more dominant in the enterprise market as a whole. A recent survey by leading IT-marketplace Spiceworks revealed that 79% of respondents said their business primarily runs both Windows client and server operating systems. Moreover, Spiceworks indicates that business adoption of server virtualization will grow to 97% until 2022, with an impressive 60% of businesses using or considering using Microsoft Hyper-V as their preferred solution.

Tuxera’s SMB roadmap focused on performance, scalability, and advanced features

Tuxera’s roadmap for its Fusion File Share SMB implementation is to keep pace with Microsoft’s latest features, including advanced enterprise-grade ones such as compression. The company has a long-standing technical, business, and legal relationship with Microsoft and are part of their licensing program for the exFAT file system and SMB technology.

Fusion File Share’s transparent SMB compression feature has been built based on Microsoft’s documentation, ensuring seamless compatibility between Windows, Mac, and Linux environments. The “transparent” aspect of this feature is especially beneficial to end users, as no interaction is required on their part to compress or decompress files. Transparent compression is ready for immediate deployment with Fusion File Share to any interested parties. Contact us at sales@tuxera.com for inquiries.

About Tuxera

Tuxera is the leading provider of quality-assured embedded storage management software and networking technologies. Helping people and businesses store and do more with their data, our software is at the core of phones, tablets, cars, TV sets, cameras, drones, external storage, routers, spacecraft, IoT devices, and more. We help you store your data reliably, while making file transfers fast and content easily accessible. Tuxera is also an active member of multiple industry organizations, including JEDEC, SNIA, AGL, SD Association, The Linux Foundation, and many others. Founded in 2008, Tuxera’s headquarters are located in Finland, with regional offices in China, Germany, South Korea, Japan, Taiwan, and the US.

For more information, please contact:

Head of Marketing, Tuxera

Tiffiny Rossi

press@tuxera.com

References:

    1. Microsoft, 2020, “SMB Compression: Deflate your IO”: https://techcommunity.microsoft.com/t5/itops-talk-blog/smb-compression-deflate-your-io/ba-p/1183552
    2. IDC, 2020, “IDC’s Global DataSphere Forecast Shows Continued Steady Growth in the Creation and Consumption of Data”: https://www.idc.com/getdoc.jsp?containerId=prUS46286020
    3. Spiceworks, 2020, “Data Storage Trends in 2020 and Beyond”: https://www.spiceworks.com/marketing/reports/storage-trends-in-2020-and-beyond/
    4. Spiceworks, 2020 “The 2020 State of Virtualization Technology”: https://www.spiceworks.com/marketing/reports/state-of-virtualization/


Tuxera presenting at GENIVI AMM '20

Meet Tuxera virtually at the 20th edition of the GENIVI All-Members meeting (AMM) October 26–28, 2020!

 

The GENIVI Alliance steers the open, Linux-based in-vehicle infotainment (IVI) platform. As a member of the GENIVI community, Tuxera is committed to addressing real-life challenges of the increasingly complex and connected vehicle.

For this year’s AMM, GENIVI will hold several sessions, including an industry-trend oriented program tackling issues like vehicle software complexity and maximizing the value of vehicle data. Speakers from Strategy Analytics, McKinsey, and a number of OEMs and Tier 1 suppliers – including Tuxera – will be part of the market trends sessions.

Join us on Monday, October 26 from 12:30-12:50 pm EDT (16:30–16:50 UTC) for a talk you won’t want to miss out on. Our Technical Product Manager, Thom Denholm will be presenting the following talk:

Solving data storage challenges in the automotive projects of tomorrow

Historically, automotive IVIs were literally read only. Functionality has been defined by the developer at the very beginning, with no major changes over lifetime. Consequently, the number of write cycles for flash memory was a no-worry. Now, systems have become much more complex with ECUs consolidated into domain controllers and hosting multiple functions on one SOC. The introduction of Android makes cars look like mobile phones, but with a higher lifetime of 10-15 years. Together with OTA updates, this results in many more write cycles that might make the flash wear out before end of life of the car. Fragmentation is observed to have an impact on performance in mobile devices – and could simply break an automotive system. Issues like FCA’s endless loop update from 2018, or the Spotify bug from 2016 with writing 5 GB per hour to flash puts further risk on future systems. We describe those effects more in detail, and suggest measures to mitigate the risks.

Hope to see you there!


Find out more and register for the GENIVI AMM here. Even non-members can listen in!

REGISTER FREE